Capturing Diverse Audiences

When people think BAFTA, they usually think Awards and red carpets, but the British Academy of Film and Television Arts is so much more than that. We hold over 220 events each year and aim to give our members, the industry and the public a chance to learn first-hand from leading practitioners in the film, television and games sectors.

As such we have an important message to push and a diverse audience to reach, a necessity which has resulted in a major renovation of our key public facing websites which now exist happily within a Drupal framework. During this session we will discuss the audience driven approach towards this project.

URLs

·  www.bafta.org

·  www.bafta.org/guru

·  www.bafta.org/ygd

Topic
Films